American Express Sweetens Summer Travel with 30% Transfer Bonuses to Avios and Hilton Honors

For collectors of American Express® Membership Rewards® points, a new opportunity has just arrived. Amex has rolled out a fresh set of transfer bonuses, providing a significant 30% boost when moving points to key travel partners, as quietly released on the American Express Newsroom. The offer includes British Airways Avios and, for some cardmembers, Hilton Honors. This is a development that should be on every cardmember's radar, as these limited-time deals can dramatically increase the power of your points.

The Breakdown: Two Valuable Transfer Opportunities

Transfer bonuses directly increase the number of airline miles or hotel points you receive. Here’s a dissection of the two distinct offers currently available.

1. British Airways Executive Club: A Confirmed 30% Bonus on Avios

This is the most straightforward and widely available of the new offers.

• The Deal: American Express is offering a 30% bonus when you transfer Membership Rewards points to British Airways Executive Club.
• The Math: The standard 1:1 ratio is improved so that 1,000 Amex points become 1,300 Avios.
• The Deadline: This is a time-sensitive offer. According to the British Airways Executive Club News, you must complete your transfer by July 15, 2025, to receive the bonus.

It’s worth noting that Avios is the shared currency for several airlines, including Iberia and Aer Lingus, which you can verify on the Avios.com Partner Airlines page.

2. Hilton Honors: A Targeted 30% Bonus

The second offer is for the Hilton Honors program, but it comes with an important caveat.

• The Deal: A transfer bonus of up to 30% is being offered to select cardmembers when converting Membership Rewards points to Hilton Honors points.
• Crucial Detail: This Offer is Targeted. You must log in to your American Express account to see if you are eligible. This is in line with the rules outlined in the Membership Rewards Program Terms.
• The Math: If targeted for the full 30% bonus, 1,000 Amex points = 2,600 Hilton points, a calculation you can confirm on the American Express Point Transfer Calculator.

Unlocking Real-World Value: What This Means for Your Travels

These bonuses translate into tangible savings and upgraded experiences.

Maximizing the Hilton Bonus: More Luxury for Less

If you're targeted for the 30% Hilton bonus, you can significantly reduce the cost of stays across their vast portfolio, from Waldorf Astoria to Canopy, which are listed on the Hilton Honors Hotel Brands Page.

Real-World Example: A room at the Conrad New York Downtown can often cost 80,000 Hilton points.

• Normally: 40,000 Amex points.
• With the 30% Bonus: Approximately 30,770 Amex points.

The Avios Advantage: Sweet Spots for Flights

The 30% Avios bonus is exciting due to high-value redemptions on Oneworld Alliance Partners.

• The Transatlantic Business Class Sweet Spot: Book off-peak business class on Iberia from the U.S. East Coast to Madrid for as low as 34,000 Avios each way, a rate published on the Iberia Plus 'Using My Avios' Page. With the bonus, you’d only need to transfer just over 26,000 Amex points.
• West Coast to Hawaii: Fly from the West Coast to Hawaii on American or Alaska for 13,000 Avios each way. This redemption level can be confirmed using the British Airways Partner Award Chart. After the 30% bonus, that’s a mere 10,000 Amex points.

A Strategic Approach: Our Financial Advisor's View

A strategic approach is key. Follow these rules to maximize the bonuses intelligently.

• Rule #1: Never Transfer Speculatively. Points transfers are final.
• Rule #2: Confirm Your Eligibility. For the Hilton offer, log in to your Amex account first.
• Rule #3: Watch the Fees and Deadlines. Mark July 15, 2025, on your calendar.
• Rule #4: Do the Math. Always compare the points cost to the cash price.

To take advantage, you need a card that earns Membership Rewards. Premier options include The Platinum Card® from American Express and the American Express® Gold Card.

Our Take: A Timely Opportunity for Well-Informed Travelers

American Express has delivered a notably valuable promotion. The 30% bonus to British Airways Avios is a strong, widely available offer, while the targeted Hilton bonus is a fantastic deal for those who receive it. Our guidance is clear: check your account, create a redemption strategy, and act before the deadline.

Log In & Check Your Transfer Bonuses Now →

Disclaimer: The information provided is for informational purposes only. Travel card offers, transfer bonuses, loyalty program terms, and point valuations are subject to change. Please refer to the official American Express Membership Rewards program terms and the terms of the respective travel partner for the most current information.